The project

Understanding video games

Video games are immersive and interactive experiences, but they are much more than entertainment. They are an increasingly valuable tool for learning and for expanding our knowledge. This can be achieved by integrating them into awareness programs that highlight their potential and the wide range of interpretations they offer. At the same time, we must approach the medium consciously in order to become truly aware users.

By introducing video games into both cultural and educational contexts, we can engage audiences, support learning processes, and provide new perspectives for interpreting the world we live in and the society we are part of.

 

Video games and tourism: opportunities for local territories

IVIPRO is a national and cross-regional project, working closely with local institutions. Italy, with its rich historical and artistic heritage, is a natural setting for video games. In gaming, gameplay is inseparable from virtual space: the environment shapes the action, defining its boundaries and possibilities. Certain locations are particularly suited to narrative gameplay—ancient villages, abandoned buildings, historic villas, and monuments. Local folklore, blending history and legend, can further enhance regional distinctiveness.

IVIPRO is a bidirectional coordination project: it collects territorial data to assess potential as a video game setting, while maintaining ongoing dialogue with institutions and developers to understand their needs, stay updated on new projects, suggest directions and provide tailored content.

IVIPRO’s objectives:

To promote gaming literacy and cultural dissemination through video games and dedicated initiatives

To become a valuable tool for institutions to promote their heritage and for developers aiming to set their games in Italy

To facilitate the production of titles set in Italy or focused on the Italian cultural heritage